3: Complete The Ethical Checklist

Now that you have a profile, you want your first "A Grade" to appear in it. Here's how to complete the Ethical Checklist - and why it's so important.

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Step 1: Why do you need an Ethical Checklist?

The National Association of REALTORS "Profile of Home Buyers and Sellers" says that when choosing an agent, consumers believe the most important traits they want in their agent are being ethical, honest and trustworthy, as well as having a stellar reputation.

In fact, 97% of Buyers and Sellers surveyed ranked "honesty and integrity" first in terms of the "Importance of real estate skills and qualities" in an agent.

Ponder that. Your prospective clients consider this to be the most important of YOUR "real estate skills".

Like a great mentor, Quigler will guide you through everything required by our real estate industry's best practices. In short, Quigler will help you to fill up your real estate skills basket.

Of course, Quigler can't make you ethical. It can only remind you of your ethical commitments, ask you to reconfirm them, and then demonstrate to prospective clients in your market that you promise to comply with these ethical principles.

In short, Quigler gives you a "mini" review course in ethics - and then helps consumers connect with you, an agent who has reviewed, confirmed and committed to the high ethical standards they want.

Let Quigler help you trumpet your commitment to being ethical, honest, trustworthy while building your online reputation.

Step 2: Review the Ethical Checklist

Review the Ethical Checklist and confirm your commitment to upholding Federal/State laws and the Code of Ethics (COE) of the National Association of REALTORS®.

There are no surprises here. You've already agreed to do everything here.

Read each and then check the box on the left.

Step 3: Why?

Want a refresher as to why you need to check these boxes? Click the "Why?" tab and see the exact citation in the law or the COE. All the essential information, all in one place.

Step 4: Submit

The Ethical Checklist only takes a few minutes to complete and is helpful for both new and experienced agents. Now, your prospective clients will know you follow a Code and have reconfirmed your commitment to it.

When you're done, hit "Submit" and you'll earn your first "5 Star Rating", which will be added to your Quigler profile.

Step 5: Congratulations!

Congratulations! You've not only demonstrated to your prospective clients your willingness to comply with the ethical principles of your industry, but that you've got the qualities they consider first in importance from their agent: honesty and integrity.

Step 6: Look at your profile

Having your ethical commitment front and center in your profile will set you apart from those who never mention the Code. It will show your prospective clients how different you are from the herd.

Quigler will add an annotation to your profile that you've completed the Ethics Checklist and agreed to follow industry best practices.